Portfolio
Moonlight Amber Draught
Logo Design
Vector Art
Web Design
The task was to create a brand of beer. This involved creating a vector logo, a label to be printed onto the cans, a promotional t-shirt design, and a landing page for the brand’s website which was created using Wix.
Logo Design
I wanted a design that was eye-catching and emanated feelings of mysticism that would influence potential customers to purchase the product. I created a logo that would be used for the product itself, as well as an alternative version that would be printed onto t-shirts.
Initial Sketches
Vector Art
Label Design
With the logo designed, the next step was to create a label that would be wrapped around the beer cans. The goal here was to keep the design simple as to not distract from important information such as ingredients, alcohol content, and recycling info. Once this was finished, I created mockups of the cans and created a landing page on Wix to showcase how this product would be potentially advertised.
